STRIKE HERE

BOUTIQUE BRANDING

BOUTIQUE BRANDING

OMNI-CHANNEL CAMPAIGNS

OMNI-CHANNEL CAMPAIGNS

EMOTIONAL SHIFTS

EMOTIONAL SHIFTS

Where are you missing your spark?

  • Emotional Shift

    An omni-channel brand evolution focused on emotional resonance over promotion. Framed lottery play as a way to say yes to small, meaningful moments, not just big wins.

    Your Ticket to Possible

  • Boutique Brand

    A refined identity for a small-batch soap maker, balancing elegance and restraint. Every design element, from logo to packaging, was built to tell a story with quiet confidence.

    Delphi Soap

  • National Win

    A public health campaign built around humor and a challenge to reach an unmotivated audience. Brought home a Silver Telly and is a current Collision Awards finalist.

    Double-Dog Dare

  • Cultural Refresh

    A voice-led campaign repositioning Connecticut’s oldest art museum for a modern audience. Strategy, tone, and design worked together to spark curiosity, not just attendance.

    Wadsworth Atheneum

THIS IS JUST A TASTE.

    • Silver Telly Award, “Double Dog Dare” Public Health Campaign

    • Gold Hatch Award, Poster Series — “In‑Chair Reviews” (Dental Campaign)

    • Hatch Award Finalist, Best in Show — “In‑Chair Reviews”

    • Bronze Ad Club CT Award, Financial Marketing — Amica Insurance Campaign

    • Public Health

    • Higher Education

    • Arts & Culture

    • Consumer Goods

    • Financial Services

    • Gaming & Entertainment

    • Government & Transportation

    • Nonprofits

    • Insurance

    • Health & Wellness

    • Amica Mutual Insurance

    • API Sport

    • CT Department of Energy & Environmental Protection

    • CT Department of Public Health

    • CT Lottery

    • CT State Department of Transportation

    • CT WIC

    • Dartmouth-Hitchcock Health

    • Delphi Soap

    • Fred Hutchinson Cancer Center

    • Harvard Pilgrim Healthcare

    • Liberty Bank

    • Mendota Heights Family Dental

    • Mirrors Delivered

    • Opera House Players

    • Performix Nutrition

    • Quadient / Neopost

    • Raw Food Central

    • State of Connecticut Governor's Office

    • UCONN School of Business

    • Zinburger

  • Design & Art Direction

    • Branding & Identity Systems

    • Campaign Development & Concepting

    • Omni-Channel Design Strategy

    • Print Design & Layout

    • Digital & Social Media Design

    • Typography & Composition

    • Photo Retouching & Art Direction

    • Illustration & Iconography

    UX, UI & Accessibility

    • Web & Landing Page Design

    • Wireframing & Responsive Layouts

    • ADA-Compliant Design Practices

    • User-Centered Thinking

    • Design Systems & Component Libraries

    Tools & Platforms

    • Adobe Creative Suite (Photoshop, Illustrator, InDesign)

    • Figma

    • Canva

    • Google Workspace

    • Squarespace

    Collaboration & Production

    • Cross-Functional Team Collaboration

    • Stakeholder Communication & Education

    • Vendor Coordination & Print Proofing

    • File Prep & Prepress Standards

    Additional Strengths

    • Strategic Storytelling

    • Voice-Driven Messaging

    • Concept-First Execution

    • Award Submission Development