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Speare

What if Shakespeare felt more like a summer music festival than a high school literary assignment? Speare is a speculative brand for a modern Shakespearean theater series, designed to capture the attention of millennial audiences. Bold geometry, sans serif typography, and celestial imagery come together to evoke both film posters and cosmic drama; a fresh visual language for stories that never get old.

Work included logo design, branding, out-of-home advertising, print collateral, and merchandise.